Sustainability

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Objectives Relating to Focal Area “Materials & Waste”


 

 Objectives  Status
Development of high-performance ingredients based on renewable raw materials for the purpose of reducing long-term dependency on ingredients obtained from mineral oil. Various research projects, also with external partners.
Continuous innovation focusing on greater convenience, better performance, and lower dosages of detergents and household cleaners. See Product Examples
Expansion of the market for very lightweight and economical tile adhesives, and technology transfer to other product categories, thereby contributing to resource efficiency. Preparation of the introduction of two dust-reduced joint fillers for wall and floor tiling and of a self-smoothing floor leveling compound in Western Europe; development of a dust-reduced tile adhesive specifically for the Eastern European market.